Advertising Policy & Tax Classification
HSN/SAC Code 998363 — Internet & Digital Advertising Services
Tax & Corporate Notice:
Platform invoices calculate 18% GST (CGST + SGST or IGST) under SAC 998363. Commercial GST input tax credit (ITC) claims require formal platform operator corporate incorporation and valid GSTIN registration.
1. Commercial Classification (SAC 998363)
All fees paid on India Attention Market represent the commercial purchase of digital display advertising placement. Transactions are classified under:
2. Advertiser Standards
Advertisers must represent registered businesses, startups, or authorized domain operators. Placements must point to live, functional web properties matching the verified domain.
3. Public Transparency
All sponsored ranks clearly display “SPONSORED” labeling and the active commercial bid amount to maintain public transparency and viewer trust.